Job Title: SEO Specialist (Technical SEO)

Location: Onsite - Minneapolis, MN

Secondary Locations: Charlotte, NC / Irving, TX

Experience Required: 10+ Years

Employment Type: Contract

Role Overview

We are seeking a highly experienced SEO Specialist with deep expertise in Technical SEO to drive organic performance across large-scale, modern web platforms. This role requires strong hands-on capability in site audits, crawl optimization, Core Web Vitals, and structured data, along with the ability to collaborate closely with web development teams working on JavaScript-heavy frameworks.

The ideal candidate brings a strong engineering mindset, data-driven decision-making, and proven experience optimizing enterprise websites for search visibility and performance.

Key Responsibilities

Technical SEO & Site Health

Conduct comprehensive technical SEO audits , identifying and resolving issues related to crawlability, indexation, canonicalization, broken links, and redirect chains. Ensure SEO best practices are consistently applied across large, complex web properties. Web Development & JavaScript SEO

Collaborate closely with development and TOS teams on HTML, CSS, and JavaScript implementations. Optimize SEO for modern JavaScript frameworks such as React, Vue, and Angular , balancing client-side vs. server-side rendering strategies. Provide technical guidance to ensure SEO is embedded into development workflows. Structured Data & Rich Results

Implement, test, and validate structured data (Schema.org) to enable enhanced search features and rich results. Monitor structured data health and resolve validation errors. Core Web Vitals & Performance Optimization

Improve Core Web Vitals , including LCP, INP, and FID , through performance-focused techniques such as caching, image optimization, code splitting, and script optimization. Partner with engineering teams to drive page speed and UX improvements. Log File Analysis & Crawl Budget Optimization

Perform server log analysis to identify crawl inefficiencies and indexing gaps. Optimize crawl budget for large-scale sites to ensure priority pages are discovered and indexed effectively. Measurement & Continuous Improvement

Monitor SEO performance and technical KPIs; recommend and implement ongoing optimizations. Stay current with search engine algorithm updates and emerging SEO best practices. Required Skills & Qualifications

10+ years of experience in SEO , with strong focus on Technical SEO for enterprise-scale websites. Expert-level knowledge of site audits, crawlability, indexation , and technical issue remediation. Strong understanding of HTML5, CSS3, and JavaScript . Hands-on experience optimizing SEO for React, Vue, Angular , or similar frameworks. Proven expertise in Core Web Vitals optimization (LCP, INP, FID). Experience implementing and validating structured data/schema markup . Strong experience with server log analysis and crawl budget management. Excellent analytical, troubleshooting, and communication skills. Essential Skills

Technical SEO HTML5 / CSS3 JavaScript JavaScript SEO (CSR vs. SSR) Structured Data (Schema.org) Core Web Vitals Log File Analysis Crawl Budget Optimization Key Competencies

Strong technical problem-solving and attention to detail Ability to influence engineering teams without direct authority Data-driven mindset with focus on measurable outcomes Ownership of SEO quality and long-term scalability Adaptability to evolving search engine technologies Skills

Technical SEO | HTML5 | CSS3 | JavaScript | React | Vue | Angular | Core Web Vitals | Structured Data | Log Analysis