Marketing Analyst

6 Days Old

Marketing Analyst At FreightWise we combine agile tech development with deep industry expertise to provide transportation management services, and software to small and mid-sized shippers. Founded in 2015 and 7 years on the INC. 5000 list. FreightWise was voted one of the Best Places to Work by the Nashville Business Journal. The Marketing Analyst reports to the CMO and works cross-functionally to drive brand awareness, support customer experience initiatives, execute digital marketing efforts, and collaborate with sales on enablement activities. This position will be critical to the measurement of customer satisfaction with the ability to own customer communication strategy. In this role you will: Manage the strategy and deployment of bi-annual NPS surveys across FreightWise customers and Kuebix users. Educate customers on products and services through newsletters, targeted content, and social media engagement. Research and develop written content, including blog posts, eBooks, and case studies and provide recommendations on upcoming content based on industry research. Manage and own the company's social media presence, including content planning and execution of the social calendar aligning with business roadmap and decisions. Collaborate closely with sales teams to deliver sales collateral, tradeshow support, and campaigns. Contribute to day-to-day marketing activities while continuously learning and applying new tools, technologies, and best practices. You will need: BA or BS or equivalent work experience 1- 3 years of marketing experience, B2B preferred Excellent communication skills, both written and verbal Able to collaborate and work effectively with cross-functional teams Proficiency in G-suite tools like Google Docs, Google Slides and Proficient in Microsoft Office Suite (Excel, Outlook, Word, PowerPoint) Experience using CRM (salesforce, dynamics) or marketing automations platforms (Hubspot) is a plus Experience in design tools ( InDesign, Photoshop, Illustrator ) is a plus Experience in Supply chain, transportation or logistics is a plus Great people skills, ambitious and thoughtful, open to learn, adaptable to change We provide: Insurance: Medical, Dental, Vision, STD, LTD Company paid Life insurance $50k 401(k), with match Paid Time Off 11 Paid Holidays Hybrid work and flexible schedules Great work environment with opportunity for growth FreightWise participates in the federal government's E-Verify program, which confirms employment authorization of all newly hired employees and most existing employees through an electronic database maintained by the Social Security Administration and Department of Homeland Security. For all new hires, the E-Verify process is completed in conjunction with the Form I-9 Employment Eligibility Verification on or before the first day of work. E-Verify is not used as a tool to pre-screen candidates. For up-to-date information on E-Verify, go to www.uscis.gov and click on 'E-Verify' located near the bottom of the page
Location:
Nashville
Category:
Business And Financial Operations Occupations

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