Events and Marketing Manager

New Today

Garden City Equity is a people-first holding company investing in exceptional founder family-owned businesses. We live by our core values of serving others, pursuing excellence, seeking simplicity, staying positive, and prioritizing family.
The information below covers the role requirements, expected candidate experience, and accompanying qualifications.
About the Role: This position is a dual role - you are responsible for driving both the planning, implementation, and execution of events, as well as the development and execution of marketing initiatives at the firm.
*Candidates must have proven experience in both events and marketing to be considered.
Responsibilities:
Event Management: Support the planning and execution of various in-person events throughout the year: multi-day shareholder conference (200+ attendees), multi-day retreat event (50+ attendees), investor dinners across multiple cities (20-40 attendees at each), quarterly board meetings, semi-annual team offsites, and corporate retreats Ability to balance hotel bookings, registrations, vendors, AV, speakers, entertainers, design elements, etc Coordinate all logistics for company-wide meetings and events, including venue selection, catering, marketing and materials preparation Confident negotiation skills Oversee and track event budgets, expenses, receipts, invoices, and manage all vendor contracts Familiarity with designing and managing websites (ie SquareSpace), Registration (ie TypeForm, WebConnex), Payment Platforms (ie Stripe), Event App (ie Whova), Texting (ie EZTexting), and more
Digital Marketing: Assist in the development and implementation of marketing strategies to promote the firms, and its portfolio companies' brands and services Digital marketing experience includes: social media, design/graphics, blog, newsletter, website content Coordinate the creation and distribution of marketing materials, including presentations, documents, and newsletters Collaborate on the development and support of full-funnel paid strategies (SEO), including cold audience acquisition and retargeting, by partnering with internal business development teams Design creative materials for paid channels (Meta, YouTube, Google, LinkedIn) Ability to analyze marketing metrics and trends, and provide performance reports. Experience with CRMs (SalesForce/HubSpot), email marketing systems (MailChimp)
Requirements: Bachelor's Degree in Marketing, Events, Hospitality, Communications, or Business Administration 3+ years of experience in digital marketing and large-scale event planning and management Reside in Charlotte, NC (HQ) Radically obsessed with being organized and thrives at crossing off a ‘to do’ list Excellent verbal and written communication skills Strong time management capabilities and a creative problem-solver; quick on your feet! High IQ, social and soft skills, and immaculate professionalism and customer-service oriented Able to be flexible, adaptable and quickly change priorities based on business needs in a fast-paced environment Strategic thinker, decision maker and doer Technology savvy and high level of proficiency in Google Suite Enthusiastic to be apart of a growing and scaling organization Values-aligned and comfortable representing a faith-based organization
More About Garden City Equity: Our family of companies consists of 8 businesses (control and non-control) that exceed $100M+ revenue and employ 1,000+ people.
Think a “Berkshire Hathaway” model, but of small to mid-sized businesses, and all with a vision ‘To honor God by building the best holding company in the world where all workers can thrive.”
Our Approach: People-first. We buy hold companies for the long term, use little to no debt, keep the management team in place, close deals quickly in ~60 days, and preserve the founders' culture and legacy.
Strategic Capital: No institutional investors. xsgimln All our capital comes from mission-aligned and value-added investors who are passionate about coming alongside us to help grow our businesses.
We Offer: Competitive Compensation Generous Health Benefits Faith-aligned Team Flexible Time Off Team Offsites Regular Shareholder Summits
Location:
Charlotte
Category:
Catering And Hospitality

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